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WARNING, SHAMELESS PROMOTION COMING... This is how I have used apologetic materials in the past with some success. Suppose you have a Protestant friend who has a lot of misconceptions about Catholicism. You've corrected those misconceptions from time to time, but now you have a copy of my book in hand. This is for your friend that you loan to him/her, asking him/her to look it over and get back to you later with his/her thoughts. (Loaning works better than giving sometimes, because it prompts a person to actually read it quickly so he/she can get it back to you.) This is probably the best method of reaching people with this material. It's showing signs of breaking down barriers and opening Protestants up to asking more questions with sincere curiosity. Give it a try.